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MG DOUBLES UP WITH NEW MERSEYSIDE DEALERSHIPS

All-new Chapelhouse MG St Helens and Southport sites join renowned dealer group’s substantial portfolio
Group boasts more than three decades worth of experience in the automotive retail sector, establishing an enviable reputation in towns across Merseyside and the North-West region
Both retail sites feature sales, parts, accessories and maintenance facilities to serve as a one stop shop for MG owners
Dual opening extends MG’s presence in the area, with marque on track to operate 120 sites by mid-2020

MG Motor UK has welcomed two new dealerships, run by the renowned Chapelhouse Motor Group, to its growing collection of franchisees. The new Chapelhouse MG sites in St Helens and Southport, Merseyside, join more than 100 exceptional MG retailers in the UK as the marque continues to build its presence nationally.

Quickly establishing an enviable reputation for service and quality, award-winning Chapelhouse Motor Group’s more than 30 years of experience has seen it build a portfolio spanning seven brands across nine state-of-the-art facilities. Committed to providing customers with the very best car buying experience, the group continually refines its processes to wholly understand buyers’ needs, putting their requirements first to take the stress out of buying a new car.

Both the St Helens and Southport Chapelhouse MG sites feature a large retail space, with customer facilities perfect for working while you wait. Additionally, both branches feature comprehensive maintenance facilities, providing a one-stop-shop for buying, running and servicing an MG. An extensive range of parts and accessories can also be purchased from the dealerships.

Chris Layton, Operations Director at Chapelhouse Motor Group, said: “As a dynamic, high-performing brand with exciting, aspirational plans for the future, we’re delighted to be working with MG to showcase their range across Lancashire and Merseyside. MG sits nicely amongst our other brands, fitting tightly into our customer profile and offering a high-quality alternative that majors on value-for-money without compromise. As the fastest growing manufacturer in the UK, we believe that now is the perfect time to build a partnership with MG and look forward to building on our relationship further. We are looking forward to welcoming new customers to both our new sites as we begin a new chapter in Chapelhouse Motor Group’s story.”

Giles Rayner, Network Development Manager at MG Motor UK, said: “A well-established name amongst car buyers in the north-west, Chapelhouse Motor Group offered us the exciting opportunity to simultaneously launch two exceptional retail sites, with highly-experienced teams already in place to perfectly showcase the MG brand. As we rapidly expand our dealership network, these opportunities allow us to make sizeable steps towards achieving our goal of operating 120 showrooms by mid-2020, under our Momentum & Growth mid-term plan. We continue to look for established dealer groups in under-represented areas to partner with in the coming months, bringing MG to a wider audience than ever before.

Chapelhouse MG St Helens can be found on Canal Street, St Helens, WA10 3JG, while Chapelhouse MG Southport is located on Liverpool Road, Southport, PR8 3NG.

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