Manufacturer breaks 10,000 annual sales barrier for the first time at Richmond MG
Growth accelerated by immense popularity of the ground-breaking ZS EV – the first truly-affordable, family-friendly electric car
MG continues to deliver on its Momentum & Growth mid-term plan, aiming to double sales volume by 2021
MG, the UK’s fastest growing manufacturer, has smashed its yearly sales record, hitting five-figures for the first time since the brand re-entered the UK market. Famed for offering customers real value-for-money without compromising on specification or quality, the 10,000th MG, a ZS Exclusive in striking Arctic White, changed hands at Richmond MG in Southampton, Hampshire.
The landmark delivery reflects MG’s sustained expansion throughout 2018 and 2019, with the brand recording a staggering 24 months of consecutive year-on-year growth. The manufacturer remains firmly on track to achieve its Momentum & Growth mid-term plan. Adding two new models to its line-up this year, including the ground-breaking all-electric ZS EV and the All New MG HS flagship SUV, the marque has welcomed many first-time customers into the MG family. MG’s impressive growth is set to continue, with the brand committed to launch two new models in the next 12 months, as well as expanding its dealership network to 120 sites by the end of 2020.
Daniel Gregorious, Head of Sales & Marketing at MG, said: “Achieving an annual sales figure of 10,000 cars for the very first time is a fantastic milestone for everyone involved with the brand, and it proves that our family-friendly line-up is becoming more and more popular across the country. Hitting this major landmark would not have been possible without the tireless dedication of our staff and hard-working dealerships, as well as our valued customers, who have seen how MG fits into their busy family lifestyles.”
The lucky recipient of the 10,000th car was Emily Stratton. Her new petrol MG ZS is finished in striking Arctic White and comes as standard with the brand’s leading 7-year warranty.
On picking up the keys to the new MG ZS, Mrs Stratton said: “We were looking to upgrade our existing three-door supermini to a crossover SUV to suit our growing family. The combination of size, equipment and excellent value made the MG ZS the perfect fit for our individual needs. The added space means that we can take our dog and my stepdaughter’s bike with us on family days out, opening up more opportunities to enjoy quality time together. Richmond MG have provided an exceptional service from start to finish and we’re delighted with our new car. It’s exciting to know that we have the 10,000th MG sold this year and we look forward to many miles of motoring with our MG.”
The family plan to stretch the legs of their new car on a road trip to Bath to enjoy the historic city’s annual Christmas market.
Michael Nobes, Managing Director at Richmond Motor Group, said: “It’s not every day that you get to hand over the keys to such a significant car and we’re delighted to see that Mrs Stratton is using the 10,000th MG sold this year to make the most of time together as a family.”
Daniel Gregorious continued: “While we celebrate this major milestone in MG’s ongoing growth in the UK, we continue to look ahead to the future. We continue to implement our Momentum & Growth mid-term plan, developing our dealer network to deliver improved availability and access for customers to buy and service their vehicle. With a number of new additions to the MG range on the horizon, the marque will continue to deliver a value-for-money motoring experience without compromise.”
In line with the marque’s consistent growth, MG has seen continual demand for its practical, family-friendly range. The brand celebrated the sale of its 15,000th MG3 in May, with the keys for its 10,000th MG ZS handed over in August. A showroom showstopper, MG has enjoyed exceptional interest in its truly affordable, ZS EV electric SUV. Available to customers with a generous MG Customer Saving, the manufacturer has sold more than 2,000 examples since the car launched in July. MG unveiled its new flagship SUV, All New MG HS, to the media last month, with the model hitting showroom floors in November.
Available from just £99 per month on a 4-year PCP deal, MG3 represents the smallest car in MG’s current line-up. Offered in three trim levels, Explore, Excite and Exclusive, buyers can enjoy a generous standard specification and a sporty driving experience. Starting at just £12,495 OTR, MG ZS defies expectation, providing outstanding space and practicality as well as premium features for a highly affordable price. Bringing zero-emission motoring to a brand-new price point, ZS EV has taken the country by storm with its intelligent battery technology and comprehensive suite of MG Pilot driver assistance systems. Britain’s most talked about electric SUV, customers can get behind the wheel from just £21,995 OTR after the government allowance and MG Customer Saving. Boasting a standard of quality that speaks for itself, All New MG HS sits at the top of the MG range as its flagship SUV. Available from £17,995 OTR, All New MG HS offers affordable luxury across the range, with MG Pilot, Apple CarPlay and Android Auto available on all versions.