OC Davies Group adds MG in Cardigan dealership to complement existing MG dealerships in Carmarthen and Neyland
MG now has 11 dealerships across Wales providing national coverage
Expansion of OC Davies franchise is a result of the huge ongoing success of the MG brand within its existing sites, and coincides with the family-run company’s 50th anniversary
The new site features a five-car showroom, seven-bay servicing garage and full electric vehicle infrastructure for charging and servicing
MG Motor UK, the UK’s fastest growing car brand, is delighted to announce that it has added another new franchised dealership to its rapidly expanding UK network. The fast-rising popularity of the brand is encouraging dealer groups to establish more MG sites within their territories and the new Cardigan dealership is the third in West Wales operated by OC Davies Group. This adds to the group’s existing MG sites in Carmarthen and Neyland, and taking MG’s presence up to 11 dealer locations across Wales.
OC Davies is a family-owned and run business that is celebrating its 50th anniversary in 2019. The business prides itself on fine customer service and it has enjoyed enormous success with the MG brand, which has resulted in its desire to expand to a third site. The combination of brand heritage, outstanding value for money and exceptional style, has made MG an increasingly appealing brand with consumers.
Morlais Davies, OC Davies Managing Director, says: “It’s been fantastic to see our existing dealerships achieve real success with MG, and we are unquestionably seeing the popularity of the brand go from strength-to-strength. Furthermore, there is tremendous excitement about forthcoming future product launches, with the arrival of ZS EV and All New MG HS generating a lot of interest amongst our customers. Our Cardigan site now means OC Davies covers the entire West Wales territory and we are looking forward to welcoming new and existing customers into the showroom.”
The Cardigan site benefits from five service bays, a modern seven-car showroom and online service booking functionality. The dealership is fully equipped for ZS EV, with charging points installed and training delivered in line with MG’s Hybrid and EV Standards guidelines.
David Allington, Network Development Manager at MG Motor UK, said: “OC Davies has established a strong presence in West Wales for the brand and we are delighted to welcome the new Cardigan site to our network. This is yet another example of how our existing dealers are enjoying exceptional success with the MG brand and their desire to expand their territories with new sites. We have more new sites to announce very soon and we are comfortably on track to reach 120 franchised dealerships by the end of 2020 – a key milestone in our Momentum & Growth mid-term plan.”
Earlier this year, MG Motor UK signed a three-year partnership deal with the Football Association of Wales (FAW), becoming the Official Vehicle Partner for the organisation. The deal means that MG supports football across Wales, from the national teams to the grassroots for men and women.
The new OC Davies MG franchise dealership is located at Penparc, Cardigan, SA43 1SB